Who Cares?

People always ask me why I invest so much time, effort, and money in my employees. They think it makes no sense as “Employees get paid for their work- that should be enough,” they reason, and “...


Are They Crazy?

“I can hardly make ends meet, why should I spend money on marketing?” I get this a lot. My answer is always unequivocal- “Well, that’s exactly why you should be marketing.” Yes, you heard...

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