5 Elements of Stunning Letterhead Design

5 Elements of Stunning Letterhead Design

Personalized mail is a special commodity these days, especially something that looks smart or sophisticated. And everyone agrees that there’s a huge difference between a typed letter on a bland white page and one aligned smartly on a beautifully designed letterhead. While many view letterhead as an afterthought, it’s time to raise the standard! A sharp letterhead can communicate proficiency, … Read More

3 Simple Resets to Squash Stress at Work

3 Simple Resets to Squash Stress at Work

32-year-old Amy Alabaster had recently been named VP in her company as a successful New York sales executive. She had friends, a wonderful marriage, and many professional accomplishments. But one day, the weight of her responsibilities came roaring in as she awoke on a bench outside a West Village restaurant. Alabaster later learned that she had fainted on a flight … Read More

Small Business Twitter Tips for 2019

If you’re a small business owner, you know time is limited. Usually, your task list far outweighs your capacity for meeting your goals. When identifying social media objectives, you have to be clear on the what, why, and where you will engage. How Can Twitter be a Valuable Resource for You? Stats show that Twitter is still an effective way … Read More

Four Design Keys Every Novice Can Master

Four Design Keys Every Novice Can Master

Four Design Keys Every Novice Can Master Ever feel stuck in a rut when it comes to your print or graphics capabilities? “It’s impossible,” you say. “I just don’t have an eye for design.” There’s hope for even you! In today’s generation, incredible graphics, fonts, and digital capabilities are literally at our fingertips. And while design may not come naturally … Read More

How to Survive the Off-Season Sales Slow-Down

How to Survive the Off-Season Sales Slow-Down

Vancouver’s Whistler resort, owned by Vail Resorts, is currently the most-visited ski venue in North America. But as one of Vail’s 19 prestigious resorts, Whistler still deals with the reality of seasonal slumps. Part of Whistler’s off-season strategy includes summer activities like carnival games, ziplining, and bear-viewing. Vail has recently taken a more aggressive ticketing strategy as CEO Rob Katz … Read More

Four Strategies for Crafting Unforgettable Content

Four Strategies for Crafting Unforgettable Content

Andi Bell, the World Memory Champion of 2002, appears to have memory superpowers. He can memorize the order of several decks of cards and recall them on the spot. How does he do it? Bell uses a location-based memory strategy, like this: Bell picks a route through London and walks it repeatedly until it is fixed in his mind. As … Read More

Use Powerful Visualizations to Make Your Message Clear

Use Powerful Visualizations to Make Your Message Clear

Communication is the key to human connection. But adequately sharing information can be more difficult than you may think. George Bernard Shaw said the single biggest challenge in communication is the illusion that it has taken place! Experts estimate that 65 percent of people are visual learners, so one of the easiest ways to communicate with people is with pictures. … Read More

Grow Creativity with the Brainstorming Strategies of Walt Disney

Grow Creativity with the Brainstorming Strategies of Walt Disney

From Tarzan’s treehouse to the Magic Carpets of Aladdin, Disney’s creative team has spent decades constructing fantasy lands depicted in Disney movies. Bringing dreams to life is Disney’s business, and its empire spans 11 theme parks, a town, four cruise ships, dozens of hotels, and many waterparks and restaurants that help guests experience the happiest place on Earth. The dreamers, … Read More

Go Off the Grid with Transparent or Overlay Design Options

Want to stretch your designs or look your very best in print? Consider the bold, creative flair overprinting or transparent layering can bring. Typically, when you generate multi-layer designs your design software will cause one element to cover the artwork below it. Graphics obscure backgrounds, fonts cover image details, or text wraps around focal points as you format it to … Read More

Use Game-Based Learning to Train Your Employees

game based learning

Ethel Merman thought people should lighten up to really live, crooning these lyrics in 1931: “Life is just a bowl of cherries: don’t take it serious, it’s too mysterious . . . Life is just a bowl of cherries, so live and laugh at it all!” Is life all fun and games? Definitely not. But leadership experts are finding that … Read More